Social Comparison Bias

Social Comparison Bias

As Rolf’s book hit number one on the bestseller list, he received a peculiar request from his publisher. An acquaintance’s title was on the cusp of entering the top ten, and they were convinced that his testimonial could push it into the rankings. It’s fascinating,...
Alternative Blindness

Alternative Blindness

In a world driven by choices, we often find ourselves at crucial crossroads where the true breadth of alternatives is obscured. Whether it’s deciding on an educational investment or choosing between risky medical procedures, the ability to weigh all available...
Sleeper Effect

Sleeper Effect

During World War II, every nation employed propaganda to rally the masses, particularly soldiers, to fight for their country. These films, intended to boost morale and encourage soldiers to lay down their lives for a noble cause, were essential to wartime efforts. The...
Neomania

Neomania

We often envision a world filled with fantastical advancements and revolutionary technologies when pondering the future. However, history has shown that our predictions often miss the mark. Despite our imaginations running wild with ideas of flying cars and moon...
Inability to Close Doors

Inability to Close Doors

In a world filled with countless choices and possibilities, many of us struggle with the inability to close doors. Whether it’s an ever-growing stack of books by our bedside or unresolved romantic relationships, the fear of missing out or the desire to keep all...